When it comes to AAMCO Colorado all 18 locations in Colorado are here to serve all your transmission and auto repair needs. They are devoted to educating their mechanics in the most recent training to handle any new problems that may arise as new car models are born. With over 50 years of experience, they have the tools and knowledge to handle a variety of auto repair needs.

AAMCO approached us with the challenge of increasing visitors to their site through paid advertising. We recommended a CPC campaign but wanted to ensure they were able to have the most efficient option where they could achieve their targeted goal of clicks or more, but for a significantly less cost.

Many people run their CPC campaigns and once they get to their “ideal” goal they stop managing their campaign and keep writing the checks to Google. At Customer Paradigm our goal is to make your marketing dollars consistently work harder for your business and we welcomed the challenge.

AAMCO began their CPC campaign in June. Their first month of performance was 217 clicks. After a year, their CPC campaign had received 1,100 clicks.

Below you can see a graph of the changes from a 6 month period in costs and clicks. As you can see, in January AAMCO Colorado CPC campaign received 1,894 clicks at a cost of $7650.65 with an average cost per click of $4.04. In June we had a big push for efficiency and we received more clicks of 1,968 with a total lower cost of $6692.99 for an average cost per click of $3.30. This is a huge improvement of an increase in clicks, a decrease in cost and conversely a decrease in average cost per click.

Although, we were able to achieve a decrease in costs through a more efficient campaign, there is always more competition entering the field. As the market gets more flooded the average bid levels for ad positioning will increase. In order to maintain the desired amount of clicks per month, the average cost spent per day will increase. To avoid a huge influx in costs, our team will work on the efficiency of your campaign, the ad copies and SEO value of your website’s landing pages. Get in touch today

AAMCO Colorado is the perfect example of what a business can achieve when engaging in CPC advertising & SEO strategy. Do you have a unique business? Not sure where to start with advertising? Get in touch today and join Miami Everglades City & the thousands of other happy clients we have served.