Apr 27, 2010 | Digital Marketing
For all of the people interested in helping keep your unsubscribe rate low, this is one of the best unsubscribe links ever! http://www.groupon.com/denver/unsubscribed
Apr 22, 2010 | 12 Strategies for Effective Search Engine Optimization (SEO), Search Engine Optimization (SEO), Website Design
eLearning Series by Jeff Finkelstein 12. Measure & Track Your SEO Efforts How do you know if your search engine optimization is working? The quick answer is this: You need to measure and track how people come to your site. If someone makes a purchase from the...
Apr 22, 2010 | Blog, eLearning Series, Search Engine Optimization (SEO)
eLearning Series by Jeff Finkelstein 11. Avoid Industry Jargon. One of our clients, NewStripe, makes machines which paint the lines on football and baseball fields. Within the industry, the machines are known as wet line markers (or dry line markers). But customers...
Apr 22, 2010 | 12 Strategies for Effective Search Engine Optimization (SEO), Search Engine Optimization (SEO)
eLearning Series by Jeff Finkelstein 9. Reverse Archaeology Archeology, of course, is the systematic method to uncover artifacts from the past that have been buried or forgotten. One of our more famous clients is an archeologist who has been labeled a “real life...
Apr 22, 2010 | 12 Strategies for Effective Search Engine Optimization (SEO), Search Engine Optimization (SEO), Website Design
eLearning Series by Jeff Finkelstein 8. Age & Experience Matter. Google’s continuing mission is to deliver the best search results possible to its end users. So how can a search engine like Google differentiate between a company that is brand new (and might...
