Mar 21, 2010 | Blog, eLearning Series
eLearning Series by Jeff Finkelstein Most people do not send effective email messages. I know. I spend a lot of time analyzing email messages for our clients, and measuring and tracking their effectiveness. Whether you send large email newsletters or just use email to...
Mar 21, 2010 | Blog, eLearning Series, Top Ten Tips for eCommerce Success on Your Website
eLearning Series by Jeff Finkelstein Many eCommerce websites are losing out on 12% or more by not accepting PayPal on their website. eCommerce Tip #8: Take PayPal Make It Easy to Purchase With PayPal Did you know that PayPal handles 12% of the eCommerce...
Mar 21, 2010 | Top Ten Tips for eCommerce Success on Your Website
eLearning Series by Jeff Finkelstein In the wake of unspeakable tragedy in Haiti, today’s eCommerce tip focuses on secure online donations – and the pros and cons of the different mediums. I encourage you to give if you’re able. eCommerce Tip #7:...
Mar 21, 2010 | Blog, Top Ten Tips for eCommerce Success on Your Website
eLearning Series by Jeff Finkelstein Today’s eCommerce tip focuses on doing the math for people. For most people, a 10% discount doesn’t mean anything until you translate it into actual numbers. With over 10 years of testing, I’ll discuss the best...
Mar 21, 2010 | Top Ten Tips for eCommerce Success on Your Website
eLearning Series by Jeff Finkelstein Today’s tip – displaying recently viewed items – can help people better navigate your site and increase sales. eCommerce Tip #5: Recently Viewed Items I Can’t Figure Out How To Get Back To That Product! If...
