Nov 20, 2013 | Blog, Digital Marketing
A bounce rate indicates the percentage of visitors that look at one page of a website and then leaves. The higher the bounce rate, the lower the value of your website. Search engines view sites that people enter and leave quickly as being irrelevant and unhelpful so...
Nov 18, 2013 | Blog, Digital Marketing
Last month, Google launched an algorithm that specifically extracts mugshot websites from showing up at the top of search engine results. Sites that feature mugshots pull the images from government sites and then develop well-ranking landing pages so that if you...
Nov 14, 2013 | Blog, Digital Marketing, Social Media
The winter holidays are already underway and it may or may not be kicked off with the re-launch of Starbucks’ Peppermint Mocha. For businesses looking to tap into the holiday sales, it is crucial to follow suit and rev up your holiday social media promotions before...
Nov 12, 2013 | Blog, Photography
Erin in our search marketing team needed to create a banner ad for our local search marketing client, Phil Clark, who is a criminal defense attorney in Boulder, Colorado. The goal for the banner ad was to engage with University of Colorado (CU) students (or their...
