May 4, 2012 | Digital Marketing, eLearning - Email Marketing, eLearning Series
I did a training for the Customer Paradigm team here at the office yesterday, and wanted to post the videos: Web Marketing Fundamentals: Part I Web Marketing Fundamentals: Part II Web Marketing Fundamentals: Part III Web Marketing Fundamentals: Part IV Web Marketing...
Apr 26, 2012 | Magento, Magento Developer, Magento Programming, Search Engine Optimization (SEO)
If you care about optimizing an eCommerce site, you know that page load times are critical. For every second you shave off the time of a page load, conversions increase dramatically. For every 1 second delay your page takes to load, you’ll see approximately 7%...
Apr 26, 2012 | Blog, Digital Marketing, SEO Case Studies
FYI, this is a really amazing article about A/B split testing. Magento has built-in functionality for using Google’s Website Optimizer to do A/B split tests automatically (it uses javascript to show a different category header for one person vs. the next, and...
Apr 26, 2012 | Blog, Digital Marketing, Email Marketing
I saw this really amazing new stylus posted that looks incredible. My wife is learning to illustrate, and I think this would be perfect for her: http://www.sensubrush.com/ So… I went to the site, and it looks great! Unfortunately, it’s now up to me to...