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Salesforce & Sage Integration – Is manual integration your only option?
Are you tired of manually logging calls and switching between multiple systems to keep track of customer interactions? It might be time to simplify your workflow and elevate your customer service with the integration of Salesforce and Sage Intacct. But where do you...
Sage Intaact Integration: Scaling Smarter – Top 5 Pitfalls to avoid
In today's fast-paced business environment, organizations often turn to cloud-based financial management solutions like Sage Intacct to streamline their operations, gain better financial insights, and support their growth. While adopting such a powerful tool is a step...
What is Celigo? The Definitive Guide to the Leading iPaaS
Today, businesses rely heavily on various applications and systems to streamline operations, manage data, and facilitate communication. However, the challenge lies in making these diverse tools work harmoniously together. This is where Integration Platform as a...
Experiencing Celigo Integration Errors? Here’s How To Fix Them
The Celigo platform includes a range of advanced functionalities designed to help you analyze integration flow runs and manage potential system anomalies. Among the capabilities for handling errors are interactive dashboards that swiftly provide insights into your...
Celigo vs. Dell Boomi: A Full Comparison of Leading iPaaS Systems
iPaaS has revolutionized how businesses connect, manage, and automate their applications and data. Among the leading iPaaS providers, Dell Boomi and Celigo stand out for their unique features, market adoption, and customer reviews. In this in-depth comparison, we will...
Breakthrough Growth & Innovation: How Your Business Can Benefit from APIs
In today's digital landscape, Application Programming Interfaces (APIs) have emerged as powerful tools that can revolutionize how businesses operate and grow. By leveraging APIs, business owners can tap into a vast array of resources, streamline processes, and unlock...
What is an API – Application Programming Interface?
Need help connecting business systems? Want to automate up to 80% of your processes? Then you need an API. APIs are playing an essential role in facilitating communication between IoT (Internet of Things) and AI-driven devices. The traditional request-response...
Unveiling the Hidden Power of APIs: You’re Already Using One!
You're using an API most of the time that you're online without even realizing it! If you're sending an email, online shopping, or accessing your bank online - more than likely this is all being done via API's. There are different types of APIs and when we talk about...
Unleashing the Power of API Integration: 5 Ways APIs Can Boost Your Business
In today's world, the integration APIs has revolutionized how businesses operate. These powerful tools facilitate seamless communication and data exchange between software systems, offering immense benefits to businesses across industries. This article explores five...
Why You Need To Hire An API Developer?
Need help connecting business systems? Want to automate up to 80% of your processes? Then you need an API Developer... An API (Application Programming Interface) developer is responsible for designing, developing, and maintaining APIs that enable communication and...
How to stop your custom API from crashing!
APIs play a critical role in enabling communication and data exchange between different software systems. However, relying on external APIs may introduce vulnerabilities, such as service outages or unexpected changes in functionality. To mitigate these risks and...
How To Hire A Great API Developer
In today's digital landscape, Application Programming Interfaces (APIs) play a crucial role in connecting different software systems and enabling seamless data exchange. As businesses increasingly rely on APIs to enhance their products and services, finding and hiring...
How can I get my website’s contact forms to integrate with SalesForce via their API system?
Integrating your website’s contact forms with SalesForce via their API system can help you to streamline your sales and customer service processes by automating the transfer of contact information and leads from your website to your SalesForce account. Here are the...
How do I set up an API endpoint using PHP and mySQL to receive iOT data?
To set up an API endpoint using PHP and mySQL to receive iOT data, follow these steps: Suggested Read - What are APIs and how do APIs work? Set up your web server First, you will need to set up a web server to host your PHP scripts. You can use a web hosting service...
How can I use the AWS API system to automatically create an S3 bucket to store images for my website?
You can use the AWS API system to automatically create an S3 bucket to store images for your website by following these steps: Suggested Read - What are APIs and how do APIs work? Set up an AWS account If you don’t already have an AWS account, create one by visiting...
How do I create an API endpoint for someone to post information to me?
Creating an API endpoint that allows someone to post information to you involves setting up a web server, defining a route for the endpoint, and handling the incoming data. Here are the steps to create an API endpoint for someone to post information to you: Suggested...
How do I connect my eCommerce site to Sage Intacct’s accounting system via API?
Connecting your eCommerce site to Sage Intacct’s accounting system via API can be a complex process, but there are several steps you can follow to make it easier. Here is a general overview of the process: Suggested Read - What are APIs and how do APIs work? Step...
What are the top problems with using API’s to integrate systems together?
In the past, developers had to search for libraries to connect with their code, but a version change could cause clients worldwide to crash. However, with the rise of higher-level application languages, low/no-code solutions, and the widespread use of JavaScript and...
What are APIs and how do APIs work?
Application Programming Interfaces (APIs) are an essential tool for software developers to integrate disparate systems and make them work together seamlessly. APIs have been around for a long time, but the rise of web services, mobile computing, and the Internet of...
What are API’s and why accountants should care…
As technology continues to advance and reshape various industries, it's becoming increasingly important for accountants to stay up-to-date with the latest developments. One area that is particularly relevant is the world of application programming interfaces (APIs)....
Why you need to automate your accounting processes…
As businesses grow and evolve, it becomes increasingly important to streamline operations and improve efficiency wherever possible. One area where this is particularly crucial is accounting. Integrating accounting systems and automating processes can help businesses...
Want to be found on Google? Here’s where you should start…
Choosing the right keywords for your business is crucial for attracting the right audience to your website and increasing your online visibility. Keywords are terms or phrases that people use when searching for products or services online, and the right keywords can...
Why you should be using AI Programming Services
AI programming services for PHP and MySQL databases are rapidly becoming a popular choice for businesses and organizations looking to improve their operations. In this blog post, we’ll explore the benefits of AI programming services, why PHP and MySQL are great...
Are you wasting money on PPC ads?
Have you ever checked your Google Ads dashboard to see that you’ve already spent your daily budget – and it’s not even lunchtime? That’s because knowing how much budget to set is one of the biggest challenges. It's a new year and a great time to be thinking about...
This Week’s PPC Mistake – Not Having Specific (Enough!) PPC Goals
For those new to digital marketing, the world of paid advertising can seem downright complicated at best and impenetrable at worst. With all the recommended best practices, campaign optimizations and bidding strategies, it's easy to feel lost. In this article, we're...
This Week’s Mistake to Avoid – Not Using Geo-Targeting
Here’s a common scenario, you’re scrolling through your social media and an ad pops up about a business near the exact location to where you are standing. This can come across two ways, one, you find it a little disturbing or two, you find it incredibly useful - as...
Voice Search Optimization
“Hey Google, what is the easiest way to search thousands of websites and millions of products?” The digital marketing field is an ever changing landscape of platforms, technologies and ideas. One of the latest and greatest is voice search. You have probably used...
This Week’s Mistake to Avoid – Mistargeting
One of the biggest pitfalls when setting up a PPC campaign is targeting the wrong keywords or using the wrong keyword match types. Here's what you can do to avoid this - Using keyword match types in Google Ads lets you control when your ads appear as people are...
Common & Costly PPC Mistakes to Avoid
When Google Ads launched in 2002, it solved a critical need: getting the right ad in front of a customer right at their time of need. Google Ads is incredibly powerful tool for business. Done right, it's amazing. But if you don't pay attention to details, it's really...
A Guide to the New GA4
Have you heard the news? There is a new version of Google Analytics that is already available and ready to be utilized! Starting in 2023, Google will begin to dial back Universal Analytics in favor of their most recent iteration, Google Analytics 4. But wait! You...
Brainstorming & Thoughts on Marketing During Covid-19
I hope that you and your family, friends and colleagues are staying safe and healthy during this crazy Covid-19 time. First, I want to let everyone know I'm happy to jump on the phone to help brainstorm new ideas for keeping your business or organization...
Is Your eCommerce Store Ready for Black Friday?
Is Your eCommerce Store Ready for One Of the Years Biggest Shopping Days? Over the last few years, Black Friday has become a controversial topic. With stores opening earlier and earlier, many workers and consumers aren’t happy about the intrusion into a...
Can I create a working physical credit card from a hacked eCommerce site?
Is it possible to create a working credit card using stolen data from a hacked eCommerce site? Our team investigated to find out!
Miami Everglades Connection | Case Study
The Miami Everglades Connection team turned to Customer Paradigm to create a targeted Google Ads PPC campaign that made the phones ring. Our team found that while other people were advertising in the space, there were significant opportunities to generate leads through a Google Ads campaign. Based on our keyword research, we were able to help the client set a daily and monthly budget, and forecast demand based on the existing volume of monthly searches.
Boulder Flatirons Six Degrees Below Zero
Enjoy a couple of photos of Boulder, Colorado's iconic Flartirons in the snow, Feb 7, 2019. It was six degrees below zero, and had snowed last night. Taken 2.3 miles from Customer Paradigm's offices with a Canon 1DX Mark II, 70 mm, f/16, ISO 100, 1/400 second,...
Jan 20 Full Moon Lunar Eclipse Wolf Blood Moon
Last night's Wolf Blood Super Moon above Boulder, Colorado. In case you missed it, I was up at NCAR here in Boulder, Colorado to capture the Jan 20, 2019 lunar eclipse. Taken with a Canon 1DX Mark II, using a 300 mm f/4 lens and a 2x extender, for a total of 600 mm...
Adding Apple Pay to Your eCommerce Store
There are more than 700 million iPhones currently in use around the world. And last year, 67% of visits to websites were done from a mobile device (worldwide). If you're looking for a quick way to post mobile conversions on iOS devices, adding Apple Pay to an...
20% of the US Has Smart Speakers – Is Your Business Ready?
The Future is Voice Activated For this past Father's Day my 10-year-old daughter Ori made me an amazing breakfast: scrambled eggs, sliced cucumber, toasted bagel...I loved it. My 13-year-old daughter Sadie, however, figured out how to program Alexa to create an...
Supreme Court Tax Ruling: What it Means for eCommerce Merchants
Supreme Court Changes eCommerce Tax Laws Yesterday, the Supreme Court ruled that states can compel eCommerce sites to collect sales tax from online buyers, even if they don't have a physical presence in that state. For the states, this potentially means they can...
Cloud Hosting Review: Nexcess Cloud Hosting with Auto Scaling & Caching
Today, I'm going to run through a review of the new Nexcess cloud hosting system. They've created an easy to use system that includes auto scaling (in case you have a ton of users hit your site), as well as built in caching and accelerator support. When I was...