Feb 23, 2015 | Blog, Marketing Content Creation, Search Engine Optimization (SEO)
Snapchat is known for their temporary photos and selfies you can text to friends but with their launch of “Discover,” it’s changing the SEO game. Discover is a new way of browsing news in bite-sized formats and an easy-to-use interface that throws a curve-ball to...
May 12, 2014 | Blog, Digital Marketing, Marketing Content Creation
As content marketing is quickly evolving and shaping due to Google standards and real people standards, the ability to churn out high-quality content that caters to the limited time and the desire for more in-depth information can be difficult. However, dedicating a...
Apr 1, 2014 | Blog, Digital Marketing, Marketing Content Creation
With much of SEO shifting to higher quality content and a move away from guest blogging, there is a need for content writers, webmasters, and marketers to understand what constitutes as great content and how to come up with great ideas. If you find yourself just...
Feb 5, 2014 | Blog, Digital Marketing, Marketing Content Creation
link scheme [lingk skeem], n. 1. Any links intending to manipulate PageRank or a site’s ranking in Google search results, 2. Manipulating links to your site or out from your site for PageRank. If you’re still hung up on trying to get your site to rank number one on...
Dec 12, 2013 | Blog, Digital Marketing, Marketing Content Creation
What Does it Mean to “Go Viral?” When a video, picture, meme, or article explodes in popularity online through sharing, that is what is referred to as “going viral.” Fortunately, it does not mean that your computer has picked up a virus. Sometimes viral content...
Nov 4, 2013 | Digital Marketing, Marketing Content Creation, Search Engine Optimization (SEO)
Strategy requires thought, tactics require observation. –Max Euwe Max Euwe may have been a chess grandmaster, but the maxim he coined for the difference between strategy and tactics is more than apt when discussing the ever evolving strategy used by Google for...