May 16, 2012 | Digital Marketing, Search Engine Optimization (SEO)
By Scott Belford, Internet Marketing Director Today (Wednesday, May 16th, Google has rolled out the first version it’s Knowledge Graph. The Knowledge Graph enables Google users to search for things, people or places that Google “knows” about and...
May 14, 2012 | Digital Marketing, Magento Programming, Search Engine Optimization (SEO)
If you are working on any Magento E-commerce site, your website most likely falls under the umbrella of multiple products that can be categorized by more than one attribute. This makes it very likely that you will have many pages displaying the same products. So what...
May 4, 2012 | Digital Marketing, eLearning - Email Marketing, eLearning Series
I did a training for the Customer Paradigm team here at the office yesterday, and wanted to post the videos: Web Marketing Fundamentals: Part I Web Marketing Fundamentals: Part II Web Marketing Fundamentals: Part III Web Marketing Fundamentals: Part IV Web Marketing...
Apr 26, 2012 | Blog, Digital Marketing, SEO Case Studies
FYI, this is a really amazing article about A/B split testing. Magento has built-in functionality for using Google’s Website Optimizer to do A/B split tests automatically (it uses javascript to show a different category header for one person vs. the next, and...
Apr 26, 2012 | Blog, Digital Marketing, Email Marketing
I saw this really amazing new stylus posted that looks incredible. My wife is learning to illustrate, and I think this would be perfect for her: http://www.sensubrush.com/ So… I went to the site, and it looks great! Unfortunately, it’s now up to me to...
Jan 25, 2012 | Blog, Digital Marketing
Latest 2012 Internet Marketing Trend Article: Google Plus has 90 million users My latest 2012 Internet Marketing Trend Article: Google+ Has 90 Million Users >>
