Mar 6, 2017 | Blog, Digital Marketing, eCommerce, Magento
With 7 out 10 customers abandoning their cart before checkout, how to do you get your customers to convert? Here are the main reasons customers abandon carts and what you can do to decrease abandonment rates. Read more >>
Mar 30, 2015 | Blog, Digital Marketing, Social Media
You might have noticed that the end of your website’s URLs have .php or .html at the end of it whereas others do not. Should you remove yours? URL rewriting doesn’t actually remove the index.php but instead hides it. While your website won’t suffer leaving them on,...
Mar 23, 2015 | Digital Marketing, Search Engine Optimization (SEO)
Many companies that want to stay ahead of the curve online get an infinite scroll website, which can be visually appealing and great for mobile surfing but is not good for SEO. The way an infinite scroll site works is that before someone scrolls, the content below...
Mar 16, 2015 | Blog, Digital Marketing, Search Engine Optimization (SEO)
Google put out a notice in August 2014 that their algorithms would incorporate the existence of a website security certificate to affect website rankings in their search results. It is easy to tell if a website is secure through the HTTPS (hypertext transfer protocol...
Jan 28, 2015 | Blog, Digital Marketing, Search Engine Optimization (SEO)
When we talk about improving PageSpeed to a 2 second or faster page load time, it can sound like a miniscule change from 6 seconds to 2 seconds. However, every second really counts when it comes to the patience of people. In the case of Amazon.com, they slowed down...
Jun 27, 2014 | Blog, Digital Marketing, Local SEO, Search Engine Optimization (SEO)
Google has once again changed their Places/Local/Pages/Business/Maps/Plus features. This time, they are trying to make it easier for people to integrate their business across internet rather than harder. In the past, Google Local and Google Places were seemingly the...