All of the images featured on the Customer Paradigm site were taken by the founder of the company, Jeff Finkelstein.

Reflecting back on the year that has passed, by Jeff Finkelstein.

I took this image at Snow Mountain Ranch outside Winter Park, Colorado, during an Adventure Rabbi event. The event focused on looking back and reflecting on the year that past. The colors were turning on the trees, and I was able to capture the reflection of the changing trees in the still water of the lake. And with the sun behind me, I was able to capture the shadow of the person standing by the lake as well.

This was captured in 2011, using a Canon 5D Mark III camera, hand held, with a 17-40 mm f/4.0 lens.